On the Outside It Seems Like You Have It Together...
You're a hard-working, busy professional woman who always gets things done and shows up for everyone else.
But every time you look in the mirror or get dressed in the morning, you're reminded of the one area of your life you can't seem to figure out.
Questions like "how did I get here?" and "why can't I fix this?" keep coming up.
And it's frustrating - because you're usually good at figuring things out on your own. But when it comes to your weight, nothing you've tried has worked long term.
>> Your body doesn't look or feel the way it used to
You're not happy about what you see in the mirror or the way your clothes fit. You used to have so much more confidence in yourself and that seems to have gone away over time.
Your doctor is mentioning words like pre-diabetes, A1C, high blood pressure, insulin resistance - and you're watching your numbers climb knowing you have a family history that scares you.
You know if you don't do something different, it's going to get worse.
>> You've tried everything and nothing has lasted
Keto. Intermittent fasting. Noom. Optavia. Low carb. GLP-1s. Maybe all of them.
It works for a while, you lose some weight, then something triggers you emotionally or you just get tired of the restriction and you cave.
Before you know it, you weigh more than you did before you started.
>> You're tired of yo-yo dieting and regaining the weight
You want to wear the cute clothes that have been hiding in the back of your closet.
You want to be able to shop at your favorite stores and pick outfits that excite you - not ones that just hide your body.
You want to eat out without guilt. Enjoy holidays without feeling like you have to make up for it the next morning.
You want to stop the cycle of eating well all day and then standing in the kitchen at 9pm snacking on chips, cookies, icecream - whatever’s there.
>> Feeling confident in your body, fitting your favorite clothes, and having energy again - while still eating foods you enjoy and thriving in your career - that's what's possible when you make sustainable lifestyle changes.
The Fit & Fulfilled Framework:
Phase 1: Lifestyle Audit & Routine Building
We customize everything for you so getting started is simple. We start with a detailed consultation to understand your hormones, health conditions, food preferences, schedule and your goals. From there we build a nutrition plan around the foods you actually enjoy in the right portions for weight loss. No cookie-cutter meal plans. No foods that are "off limits." Your workouts are personalized to your fitness level and whether you prefer gym or home. And because we handle the nutrition and fitness in Phase 1, you have the brain space to focus on the most important work: mindset. This is where you start working with our therapist to address emotional eating, all-or-nothing thinking and the self-sabotage that keeps you in the cycle of starting and stopping. Phase 1 is all about building a strong foundation so the results actually last long term.
Phase 2: Owning Your New Routine & Achieving Work-Life Blend
Phase 1, we do it for you. Phase 2, we teach you how to do it for yourself so you never need another program again. You'll learn how your calories and macros work, how to build your own meals without spending all your time in the kitchen, and how to include all your favorite foods while losing weight. Your kids want pizza for dinner? You'll know how to make it work for the whole family and still hit your goals. You'll also learn how to eat at restaurants, happy hours, on vacation, and at family gatherings - without guilt and without overindulging. You'll find the balance between structure and flexibility, so when life gets busy or you're traveling, you know exactly what to do instead of falling off completely. This is the phase where you go from "I'm doing this because I'm in this program" to "I'm doing this because it's my lifestyle." The habits start feeling natural instead of forced.
Phase 3: Designing Your Ideal Lifestyle & Maintenance Mastery
This is where everything really clicks. Your body starts craving movement. You go for a walk because you want to, not because you feel like you have to. You go out to eat and stop when you're comfortably full - without counting calories or feeling guilty about what you ordered. Nutrition and exercise start feeling as natural as brushing your teeth. And most importantly, this is where we teach you Maintenance Mastery - how to transition from eating for weight loss to eating for maintenance - so you can eat more food, boost your metabolism, and maintain your results without gaining back a single pound. This is why our clients are still maintaining their results months and years after the program. Because they're not on a diet - they built sustainable lifestyle changes.
>> 12 Week Gym or Home Workout Plan & Private Access to the Project S App [$800 Value]
You will get access to a 12 week workout program in the Project S App. All your workouts will be laid out in your in-app calendar with video tutorials & step-by-step instructions so that they are easy to follow and execute!
>> Nutrition Coaching & Guidance [$1,000 Value]
Throughout the program you'll receive nutritional coaching and guidance personalized to your body, your health conditions, and your goals. Plus you'll learn how to transition your nutrition from weight loss to maintenance once you hit your goal weight so you can eat more food and adjust portions without regaining weight or feeling confused about how much to eat.
>> Weekly Eating Regimen & Grocery List [$600 Value]
You'll get exclusive access to Mia, our proprietary meal planning tool that creates fully personalized meal plans based on your weight loss goals, food preferences, allergies, health conditions, cuisine preferences, family size, cooking time, grocery budget and more! Want chinese food for dinner and only have 15 minutes to cook? Done. Traveling for work and don't know what to order for lunch? She'll give you on the go options from any restaurant of your choice. Want chips as a snack with no seed oils? She'll find the exact brands that fit. Mia also gives you a detailed grocery list for you and your entire family - so meal planning takes minutes rather than hours.
>> 24 90-Minute Group Coaching Calls aka 2 calls per week [$1,200 Value]
When you join the Academy, you'll be paired with your own dedicated coach and a small group of no more than 15 women. You'll have two 90-minute coaching calls per week so you're never going more than a few days without getting face-to-face support. These aren't giant group calls where you sit on mute and feel like another number. You build a close relationship with your coach and the ladies in your group. Your coach knows everything about you - your health conditions, schedule, stressors and more so the coaching you receive is specific to your situation, not generic advice that you could find on Youtube.
>> Daily Messaging Support in our Private Community [$800 Value]
In between coaching calls, you have access to our private community where you can ask questions, share wins, get support from your coach and connect with other women in the group. Think of it as having your coach and your support system in your pocket - so you're never stuck trying to figure something out on your own.
>> 3 Live 90-Minute Group Workouts [$360 Value]
On top of your personalized workout program in the app, you'll get one live group workout per month on Zoom. This is where we can see your form in real time, give feedback, and make sure you're getting the most out of every exercise.
>> Group Sessions with our In-House Therapist [$1,000 Value]
You'll have access to our in-house therapist to help you tackle the deeper issues that no meal plan can fix - emotional eating, setting boundaries and the all-or-nothing thinking that makes you quit every time you eat one thing "off plan." Our clients consistently say the calls with our therapist are one of their favorite parts of the program because this is where they have the mindset shifts that help them keep the weight off for good.
>> Lifetime Access to the Fit & Fulfilled Curriculum [$1,000 Value]
You'll get lifetime access to our curriculum so five or ten years from now, you can revisit any training you need. Topics include things like how to stay on track when traveling, overcoming food cravings, how to read food labels, how to create your own meal plans and workouts, transitioning to maintenance, and so much more. This is your reference guide for life beyond the program.
>> SOS Call When You Need Immediate Support [$100 Value]
Had a tough day at work and feel yourself spiraling? Need to talk to your coach before the next group call? You can book a 1:1 call to get the support you need in that moment - so one bad day doesn't turn into a bad week.
That’s over $6,000 worth of VALUE for a fraction of the cost.
Meet the Creator
Hi, I'm Soraya Russell - Certified Macro Nutrition Coach, Personal Trainer & Mindset Coach. I've helped over 400 women lose weight and keep it off through sustainable lifestyle changes - not restrictive diets.
I built the Fit & Fulfilled Academy because I've been where you are. I've tried the diets. I've done the challenges. I've lost weight and gained it back. I know what it feels like to put everything into your career and have nothing left for yourself. And I know what it's like to spend money on programs that don't work long term.
After losing 25+ lbs while still eating all my favorite foods, I realized that what most programs get wrong is everything after the weight comes off. They teach you how to lose it. Nobody teaches you how to keep it off.
That's why every part of this program - the personalized nutrition, the coaching, access to our therapist, the maintenance phase - was built to make sure this is the last time you ever have to start over.